Albacross : a B2B Lead Generation Software Review

Every day a number of businesses visit your website, but fewer than 2% of them provide their contact details. Thus, 98% of this traffic leaves without converting to a lead or making contact. Knowing who these businesses are, why they left, and how to get in touch with them is information any business owner would like to find out.

Albacross reveals the identity of these businesses, telling you who has visited your website and delivering specific information which you can then use to convert them into leads.

Albacross leads homepage

Albacross: What is it and how to get started?

Albacross is a B2B lead generation and website visitor tracking solution that enables companies to immediately capture invaluable leads and get additional information on organizations interested in your business; the pages they have visited, their chief decision-makers, and the ways they can be contacted.

Albacross lets you learn who your site visitors are and what they are really after. Thus, you’ll have everything you need to transform website visitors into prospects and sales eventually.

Albacross is easy to set up and what’s more, it perfectly complies with the GDPR regulation.  It uses a code snippet that you can paste onto your website. It can be done in 3 ways: you can either Install it manually; use Google Tag Manager; or utilize the native CMS plugin for WordPress, Joomla!, and Drupal.

Once the code snippet has been pasted, the lead generation tool begins to collect and process information about the companies visiting your website.

Capture Your Visitor

Albacross enables its users to track and analyze website activity. Knowing who your visitors are and how they interact with your website will give you a deep understanding of where you should focus your attention the most in your marketing plan.

Sales teams can also benefit from seeing which pages on the website are often visited by companies and which content they are most interested in. This way, they will be properly prepared to effectively communicate and interact with these companies throughout their sales pipeline.

Even though Albacross tracks companies only and not individual website visitors, you can still detect “individuals” from those companies. These individuals are decision makers that can make purchasing decisions. With Albacross, you’ll be provided with information about these people such as their personal email addresses and other contact details.

 

  • Lead Estimator

If you are not using Albacross for your business just yet, you should definitely try its Lead Estimator. It will provide you with the opportunity to calculate the average amount of potential leads your business might be missing out on.

Lead Estimator

 

  • Account-Based Marketing

Apart from a lead generation service, Albacross comes with an account-based marketing solution, where you can buy and display advertisements targeted only to the specific companies and visitors you’re interested in. Through targeted marketing, personalized ads can reach your prospects wherever they are on the web.

account based marketing

How Much does Albacross Cost?

Albacross offers a 14-day free trial and it has three packages – Premium – $99 per month and $79 per month if paid annually; Business – $299 per month and $249 per month if paid annually; Enterprise on demand depending on your needs.

albacross pricingEach plan comes with the following options:

Email reports

You’ll get access to new leads without leaving your inbox. You and your team can get updates on a daily basis on who’s visiting your website.

CRM Integrations

You can use the Zapier Integration option to connect Albacross to hundreds of other tools like CRMs and outreach tools.

User Segments

You’ll be able to create your own customer segments to group users based on dozens of attributes.

90 Days of Search History

You won’t be limited by the total the number of leads you have access to – view up to three months of lead history.

Advanced Filtering

Easily find the hottest leads among your website visitors by filtering on metrics like revenue, location, and pages visited.

Priority Support & Training

The team of onboarding specialists is ready and willing to help you get the most out of Albacross


Summing Up: Lead generation is crucial for B2B companies. Simply put, if you don’t have leads, you don’t make sales. And if you’re looking for a strategy that will get you the highest results with the least amount of time and money spent, start by using Albacross. It’s definitely worth
trying out.

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About the Author shamsher khan

Digital Marketing Trainer, Consultant and a Professional Blogger/affiliate Marketer having more than 7+ years of experience.  Let's discuss over a coffee if you want to grow your business online or want to learn digital marketing on your time schedule from anywhere.

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