Which Digital Marketing Course is the best to enroll in Canada

If you are looking for a Digital Marketing Course in Canada that opens you the doors to an exciting constant-growing field then this article is for you.

There is an abundance of digital marketing job opportunities in Canada, for everyone including international students here, studying and looking for opportunities to work on the side particularly in Toronto, Montreal, and Vancouver. All major IT have offices in Canada. Due to this, there are as many digital marketing programs, certifications as there are digital marketing training institutes offering degrees and courses in Digital Marketing.

list of digital marketing course canada

Why learning digital marketing in Canada is crucial for every international student, need to know about digital marketing in Canada and why this course is worth studying? Where to learn digital marketing in Canada?

 

It`s not necessary to have a traditional marketing degree to develop your digital marketing competencies, however, adding an industry-recognized digital marketing course to your resume as is the best way to get your foot in the door and kick-start your digital career.

How to find the perfect Digital Marketing Program in Canada

Choosing the right digital marketing course can be overwhelming.. With all the options available, it is important to find the right fit.

When you’re searching for a digital marketing program, take into consideration the following points:

  • Your trainers: make sure they are best industry expert
  • Joining an expert reputed institute should provide you hands-on practice via live projects and assignments
  • They should offer 100% placement assistance.

Some other elements you want to investigate before choosing the best digital marketing course for you:

  • If the school offers Industry Recognized Certification.
  • Read the school Reviews.
  • If the course is Online or offline.
  • What`s the reputation of the institute.
  • Do they offer support and accountability?
  • Is the course fairly priced?

What do you need to learn to become a digital marketer?

international students studying digital marketing

A well-rounded education program in digital marketing should equip the students with some common subjects necessary to develop in-depth knowledge of all aspects of a cutting-edge digital marketing strategy.

Here the most common topics you need to learn to get a job as digital marketer:

  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Social Media Optimization
  • Pay Per Click
  • Affiliate Marketing
  • Content Marketing
  • E-mail Marketing

Beside gaining in-depth digital marketing knowledge, it is really important be given the access to school membership network designed to connect you with peers, experts, industry and opportunities, in order to share your experience and have a support system to cover your back.

 

List of the Most Popular Digital Marketing Courses in Canada

 university canada west logo   

#1. Univerity Canada West

Certified Digital Marketing Professional

Duration: Flexible Online Learning (30hrs)

Format: Part-time

Language: English

Delivered: Online

Domestic Tuition: $1,750*

Regular Course Fee: $2,500

Program Structure of the course includes:

Increase your website’s visibility through Search Engine Optimization (SEO) techniques

Drive qualified traffic to your website through Pay-Per-Click (PPC) advertising

Execute digital display campaigns

Capture, segment, and manage subscribers to plan and execute a successful email marketing campaign

Use suitable social media channels to grow and engage an audience

Measure and optimize social media campaigns

Leverage mobile marketing for its micro-targeting advantages

Analyze and optimize your overall digital marketing activity

Create a formal digital marketing plan for your business

Visit Website: https://www.ucanwest.ca/

british columbia institute of technology logo

British Columbia Institute of Technology

 Social Media and Digital Marketing

Designed by current industry leaders, this program helps prepare you to advance and establish your dream career in this challenging, creative field. The Digital Media program is offered at British Columbia Institute of Technology.

Duration: Full-time, 12 months

Format: Part-time

Language: English

Delivered: Flexible course delivery both in the classroom and online

Domestic Tuition: $4,000

 

Program Structure of the course includes:

Digital Marketing

Content Planning

Advertising Design Production

Internet and IT Law

Introduction to Web Development

Social Media for Business

Designing and Writing Online Help

UX/UI Fundamentals

Social Media Marketing

Project Management in Marketing

Visit Website: https://www.bcit.ca/

York Universite University

York University

 Certificate in Digital Marketing

Created in collaboration with industry leaders, the 3 course Certificate in Digital Marketing teaches you not only fundamentals of strategy and technical expertise, but also gives you the opportunity to work on real-world projects . You’ll have the chance to practice the core job skills top employers demand when hiring digital marketing professionals and graduate with a portfolio of project work, which you can use to land your next job.

Duration: 6 months.

Format: online

Language: English

Delivered: 100% online

Program Structure of the course includes

Digital marketing strategy

User data and segmentation

Campaign planning

Web analytics

Email marketing

Marketing automation

SEO (Search Engine Optimization)

SEM (Search Engine Marketing)

CRM (Customer Relationship Management) communications

PPC (Pay per click) advertising

Visit Website: https://www.yorku.ca/

Toronto School of Management

Toronto School of Management

Diploma in Digital Marketing Specialist Co-op

Duration: 1 year

Format: Full time

Language: English

Delivered: Classroom

Domestic Tuition: CAD 14,495

Scholarships: yes

Work Placement: yes 240 hrs internship

Program Structure of the course includes:

Acquire industry-recognized certificates and learn to:

Develop digital advertising campaigns such as presentations, websites, and social

media, brochures, reports, and newsletters.

Make use of tools such as WordPress, HTML and CSS, Google Ads, and Google

Analytics.

Learn to improve your writing and create content for promotional purposes.

Plan and implement a successful marketing strategy to position a brand and

maintain its reputation and build a website.

Conduct surveys to identify the interests and concerns of key stakeholders.

Build, optimize, and analyze PPC campaigns on Google Ads and Bing Ads.

Visit Website: https://www.torontosom.ca/

Digital Marketing Institute

Digital Marketing Institute

Certified Digital Marketing Specialist – Digital Strategy & Planning

The Digital Marketing Institute offers the most widely taught set of certification standards in digital marketing and selling for learners, educators and industry.

Duration: 24 weeks

Commitment/Format: Part-Time

Language: English

Delivered: 100% online

Domestic Tuition: $2,498

Program Structure of the course includes:

This course will introduce you to digital communications, social customer service and helps you to develop a measured and well-considered strategy and coherent plan for your organization, that will stand up to the rigor and scrutiny of board-level decision making.

Visit Website: https://digitalmarketinginstitute.com/en-ca

 

BrainStation logo

BrainStation

Digital Marketing Diploma

Established in 2012, BrainStation has worked with over 350 instructors from the most innovative companies, developing cutting-edge, real-world digital education

BrainStation is the global leader in workforce transformation and digital skills training, offering corporate training, diploma programs, certificate courses, workshops, and events both online and at state-of-the-art campuses around the world The company provides a collaborative, project-based learning experience, with curriculum updated on a daily basis to ensure professionals gain the skills and experience needed to succeed in their careers.

Also Read: Freelance Career Opportunities for Digital Marketing Expert

Duration: 12 weeks

Commitment/Format: flexible learning options,

Language: English

Delivered: 100% online

Domestic Tuition: $15,000

Program Structure of the course includes:

The Digital Marketing Diploma Program is comprehensive and project-based, ensuring you have direct experience with digital marketing strategy, search engine marketing, content development and management, social media marketing, advanced analytics and reporting, and more.

Visit Website: https://brainstation.io/

University of Toronto School of Continuing Studies

Digital Marketing Management

Duration: 12 weeks

Delivered: In Class Online Hybrid

Commitment/Format: Part-Time

Language: English

Domestic Tuition: $2892

Program Structure of the course includes:

Foundations of Digital Strategy and Marketing Management

Search Engine Marketing

Social Media Strategy

Foundations of Search Engine Optimization (SEO): Strategies to Build Trust & –Stand Out on Google

Foundations of Pay-Per-Click (PPC) Management: Tactics and Strategy to Drive Growth

Visit Website: https://learn.utoronto.ca/

Conclusion

This is just a guideline to some certification offered out there. The offer of digital marketing courses in Canada is growing more and more and choosing the best digital marketing program for you will be become even more arduous. Go to each school website, read reviews, schedule a call with one of the advisor, the quest to the best course for you can be exciting and full of discoveries, be confident and be curious,

Looking for a Digital Marketing Course in Canada? Discover how to find the perfect Digital Marketing program and improve your digital skills. Check Our 1-to1 Live Courses.

Happy quest, happy learning.

About the Author Rita Urbani



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