List of Best Web Analytics for Websites and Blogs – Shamsher Khan

List of Best Web Analytics for Websites and Blogs

Web analytics measures, collects, analyses, and reports web data so there’s a better understanding and optimization of web usage. Web analytics is not just a process for measuring web traffic but it can be used as a tool for business and market research and assess and improve website effectiveness.

1. Wix Analytics

Wix analytics is a platform that helps review website traffic, visitor interests and behaviour, and even provides revenue reports. They also give recommendations on how to improve website and conversion rates, implement changes and save measure results. Users can also compare your revenue across specific time periods, break down your transactions by variables such as product, geography and source. Wix’s pricing starts at $14 per month. Unlimited costs $18 per month and is ideal for larger sites. Wix VIP at $39 per month adds priority support. 

Find out more on their website.

 

 

2. Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Understanding your website to check the performance of your marketing, content, products, and more. Access Google’s unique insights and machine learning capabilities to make the most of your data. Google Analytics works with Google’s advertising and publisher products, so you can use your insights to deliver business results.

Find out more on their website.

 

 

3. Open Web Analytics

Open Web Analytics is a free and open-source web analytics platform. It lets you stay in control of how your instrument and analyze the use of your websites and applications. Open web analytics is also customizable and can be extended to meet your exact needs and provides a dozen standard metrics, dimensions and reports. In addition to dozens of standard web analytics metrics, dimensions and reports, open web analytics has several advanced features that are not often found in open source offerings.

Find out more on their website.

 

 

4. Adobe Analytics 

Adobe Analytics is the industry-leading solution for applying real-time analytics and detailed segmentation across all of your marketing channels. Adobe Analytics offers ways to integrate your most important customer data into key business processes. It can be used to discover high-value audiences and power customer intelligence for your business. Adobe Analytics does not have a free trial version or an unpaid plan. They offer 3 plans: Select, Prime and Ultimate and they can be contacted directly for detailed pricing information.

Find out more on their website.

 

5. Mixpanel

Mixpanel is a product analytics tool to help you convert, engage, and retain more users. Great products are built by teams who know their users. They help their users go beneath the surface to learn which features are popular, who the government power users are, and the behaviours tied to long-term retention. They also have a lot of features such as Interactive Reports, Team Dashboards & Alerts, Limitless Segmentation, Group Analytics, Measure B2B account health, and more. Their plans start at $25/month but can also be customised for more features if needed. 

Find out more on their website.

 

 

Conclusion

Having a tool that gives you all the analysis and statistics to give you a boost in the knowledge of your website. It makes the retention and conversion of new customers a quick, easy, and hassles free process. 

 

About the Author Shamsher

Live Instructor-Led online digital marketing trainer, a consultant, and an affiliate marketer with over 8+ years of experience View Course Details if you want to grow your business online or want to learn digital marketing online from anywhere.

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