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#1. Learn from Anywhere on Anytime
#2. Practical Face to Face Training
#3. Lifetime Trainer Support
Learn advanced digital marketing strategy & techniques, get certified & enjoy your dream job or skyrocket your business online.
In this module, I will discuss what exactly digital marketing is and will be answering all your questions and myth you have regarding digital marketing, future scope, challenges & Opportunity and what are the secret features of digital marketing, why everyone should learn this skill, what are the career opportunities, work from home option and business promotion channels etc
A website is a set of related web pages served from a single web domain. One needs to have a website to have an online presence and do online branding. These days when the world of marketing is rapidly getting swathed by digital marketing, you are actually hitting your business if you don’t have an online presence and the first step towards getting an online presence is to get a website.
SEO is the process of affecting the visibility of a website or a web page in a search engine’s natural or un-paid or organic search results. SEO is needed for your website to rank well in the search engine result pages, they help the search engines to figure out what your web page is all about, how it can be useful for users and display it in the results when users search for related keywords.
Social media marketing refers to the process of gaining website traffic or attention through social media sites. It aims at creating a content that attracts attention and encourages users to share it on their social network. social media increases brand awareness for the business and improved customer service.
Pay-per-click (PPC) marketing is actually advertising over the internet wherein advertisers pay the publisher when their ad is clicked by the audience. It is also known as cost per click marketing. Basically, in PPC marketing your ads are shown on other websites and if the user clicks on it the advertiser has to pay for each click.
Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. So, Improve your Analytics skills with my practical training in in-depth google analytics skills to track your website visitor and their behavior in order to improve your website and business
In marketing, lead generation is the generation of consumer interest or inquiry into products or services of a business. It is actually about creating a system to increase your sales forces productivity and efficiency. It happens to be one of the most significant parts of your marketing venture as it is the process through which you identify your potential customers.
Affiliate marketing is a type of marketing where the affiliates show the ads for the businesses on their own website and get paid if the customers click on their ads and visit the website of the respective business. It is a wonderful way to cover a large part of internet space with very little effort by you.
E-commerce marketing is the skill, act of increasing relevant traffic & action toward a business that sells its product or service electronically. A successful e-commerce marketer needs to have expertise in Payment Gateway, Shopping Cart, Catalog & Order Management Functionality as well as strategic advertising and optimization.
A freelancer is a self-employed person offering services, usually to multiple clients at a time. Operating as his own boss, a freelancer sets his own service, price, and target market of clientele. So come to learn THE Road MAP of freelancing using digital marketing so that you can become your own boss.
You are into the digital marketing world but don’t know how to start? stuck and overwhelmed with a lot of information and skill but don’t have a proper strategy to implement it properly as per your goal. Let’s learn secret tools, worksheet, and strategies from my 6 years of trial and errors.
What is marketing?
What is Digital Marketing?
Advantages of Digital Marketing?
Understanding the Marketing Process
Understanding Digital Marketing Process
Increasing Visibility, What is visibility?, Types of visibility, Examples of visibility
Ranking, Traffic and Web Branding Concept
Inbound and outbound marketing
Get step-by-step training on how to buy your own domain name, web hosting server and create a fully professional business website using WordPress CMS and implement your digital marketing.
Topic Covered Include:
What is a Website?
Types of Website & Portals
Requirements & Cost to Create a Website
Understanding Domain, Server, HTTPS & Other Technicals
Purchasing a Hosting Server & Configuring with Domain
Features, Benefits & Showcase of WordPress
Installing WordPress Website CMS on Server
Understanding WordPress Themes & Plugins
Configuring WordPress Website Settings
Wordpress for Corporate Website Vs Blog (settings)
Theme Selection and Customization (as per your niche selection)
Designing Service/Products Pages
Contact us, About us, & Other Required Pages
Wordpress Photo Gallery & Multimedia Settings
Understanding Required Legal Pages on a Website
Chat, Popup, Contact form & Email Subscription
How to create any kind of Website using WordPress (Tips & Advice)
The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. The module covers the key concepts and terminology used within the field of SEO and equips marketing professionals with the technical know-how, understanding, and insight to build and maintain an effective SEO strategy.
You will learn about the range of specialist tools that are available to help common search engines find, view and rate websites. With this in mind, you will learn about on-page optimization techniques and understand the process of effective keyword research and selection.
At the end of this module, you will be able to monitor and manage your SEO activity by setting a baseline and regularly measuring activity against expectations. You will also be aware of data protection and privacy issues associated with SEO.
Topics covered include:
Key SEO Concepts
Search Results & Positioning
Benefits of Search Position
Stakeholders in Search
Mechanics of Search
The SEO Process
Analysis & Review
Keyword Research & Selection
Content Updates & Layout
SEO Site Map
SEO Google Search Console
Inbound Links & Link Building
Laws & Guidelines
The first Social Media Marketing module enables you to effectively engage with customers across a diverse range of social media platforms. You will appreciate the emerging trends in the social media space and the opportunity afforded by the ‘always connected’ social consumer. You will recognize the suitability of different social platforms for your aims and objectives, and appreciate the challenges of social media.
You will be able to select and prioritize different goals for your organization, your customers and your products and services, as well as recognize the different social media communication styles that apply to different audiences and you will be able to configure social media accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as learning about the newly emergent social platforms. Learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule.
You will be able to accurately measure the effectiveness of your social media campaigns using analytics, and be able to evaluate information about budgetary spend against baseline expectations.
Topics covered include:
Social Media Goals
Setting Goals and Priorities
Setting up Social Brand Presence
Facebook Business Page
Twitter Business Account
Linkedin Company Pages
Instagram Business Profile
Youtube Brand Channel
Username Strategies & Guidelines
Available Features of All Major Platforms
Implementing Social Media
Facebook Paid Advertisement
Instagram Sponsored Ad
Increasing Likes & Followers
Etiquettes, Laws & Guidelines
The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. Lectures will cover the key concepts and terminology used within the field of PPC and will equip you with the technical understanding and skills to build and maintain an effective PPC strategy.
You will be able to analyze current Search Marketing activity and target your campaign to key audience groups in order to enhance and improve click-through rates. You will recognize the features of strong ad copy, and develop your skills in writing compelling ads.
Learn how to set and manage budgets for Adwords campaigns, and measure and analyze their effectiveness by exporting detailed campaign management reports in order to see how they align with established baseline expectations. You will also be aware of relevant data protection and privacy issues associated with PPC.
Topic Covered Include:
Key PPC Concepts
Strenth of Pay Pay Click
Google PPC Program
Search Campaign Process
Ad Copy Writing
Law & Guidelines
The Analytics module enables you to fully measure, monitor and optimize your Digital Marketing activities.
You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic.
You will understand the rationale and business benefits of adopting a formal analytics program, and learn how to set up accounts, profiles and permissions to apply analytics tracking across your websites.
Discover how to align business KPIs with your analytics goal configuration, and utilize the features of Google Analytics to develop a detailed profile of your target audience’s location, demographics, technology, devices, interests and more.
Learn how to assess the effectiveness of your website’s technical performance and download speed, and how to measure levels of user engagement and conversion by tracking activities such as downloads, video views, purchases, and registrations, etc.
Create and schedule customized reports and explore the real-time and intelligence reporting capabilities of Google Analytics. As with the other modules, you will also be aware of data protection and privacy issues associated with website analytics.
Topics covered include:
The lead generation business is booming online right now. At its core, all a lead gen business does is generate leads for a specific business or company. These businesses may be anything from an international college or vocational school to your local chiropractor or dentist.
Course Module Includes:
An affiliate marketing program is by far one of the best advertising tools available because it provides incentives for both the affiliate and the merchant. Each method has to be planned and executed in an integrated manner to achieve your strategic goals. With this vision, Affiliate marketing has grown greatly over the last couple of years because more and more webmasters are beginning to realize it is the most efficient way to handle your online advertising. It is extremely flexible and provides numerous benefits that you won’t get with any other ad program.
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Certifications & Lifetime Support over Calls/Chat/Emails
|DAYS||EARLY MORNING||LATE EVENING|
|Monday, Wednesday, Friday||7:00 – 8:30 IST||19:00 – 20:30|
|Tuesday, Thursday, Saturday||7:00 – 08:30 IST||21:00 – 22:30|
|Weekend||11:00 – 14:00||14:00 – 17:00|
We believe to provide our students with the Best interactive experience as part of their learning
Excellent trainer and very helpful
Shamsher is very helpful and supportive, he made the entire online learning experience extremely easy with the help of live examples and case studies. Really grateful; I highly recommend him 🙂
The best teacher who always provide useful information with regular updates.Best Digital marketing trainer and consultant.
★★★★★ | (4.8/5 based on 59 reviews) | Read reviewsRead Student Testimonials
The strongest point of learning this course from me is that I have been in this training industry for the past few years and have successfully shared my knowledge with a lot of people till now.
Moreover, I can provide lifetime support, i. e. I can guide you at any point of time if you get stuck even after the training is completed, I will try to help you as much as I can through the knowledge and procedures to carry out.
No, there is no registration fees, it is just the course fees that you have to deposit.
The payment can be made through PayPal/Credit/Debit Card & Wire Transfer.
The payment has to be made before the starting of the course.
Means it is an online face to face training over skype or google hangout
Yes, certification after course will be sent to your address
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